The Art of Movement
Dive into 3D Animation Motion Design
Introduction:
Animation has the incredible power to breathe life into static concepts, transform stories, and craft visual tales that captivate the audience. My expedition into 3D animation motion design wasn't just about learning a new skill—it was a journey to grasp the essence of movement and emotion.
Problem statment:
In an age where visual storytelling is paramount, the challenge was not only to grasp the technical facets of 3D animation but also to understand how to leverage this medium to resonate with and move viewers on a deeper level.
Foundation in Theory
The primary point of interaction for potential students is the website. Understanding this, I employed a user-centric design, ensuring easy navigation, clear information presentation, and a seamless booking system. The challenge was to make the process intuitive for all age groups, considering the diverse clientele of a kitesurfing school.
Right Tools
Behind the scenes, efficient organization is crucial. Using Notion, a co-workers' interface was designed to manage class schedules, student progress, equipment maintenance, and more. The focus was to reduce administrative time and increase time spent on instruction and student interaction.
Hands-On Exploration
Recognizing the need for mobility and efficient storage, the Kiteschool Bus was conceptualized. The bus needed to house equipment, provide a space for changing, and securely store personal belongings, all while reflecting the brand's vibrant energy. The design considerations included.
Outcome
Through countless hours, triumphs, and setbacks, I emerged with not only a portfolio of diverse animations but also a profound understanding of motion's emotional language. The journey bolstered my belief that 3D animation motion design is more than mere visuals—it's a symphony of art, technology, and human connection.
Feedback and Iteration
Animation is as much about viewer perception as it is about the creator's intention. Sharing my creations with peers and mentors, I gathered feedback, refining my animations to better encapsulate the narratives I aimed to convey.
Framer 2023
Opole